Testimonial

Franchisor

sona

dennis

Dennis R Jones

CEO / Founder

Background

Sona is a franchisor of MedSpas. It grew rapidly to cover the entire United States and had a liquidity event in its fourth year of operation. Sona used disruptive innovation to successfully compete with doctors for discretionary cosmetic procedures. It also used a disruptive franchising model to expand very rapidly and catch the eye of franchise industry experts.